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Plymouth Sapporo Parts

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Plymouth Sapporo Parts

Plymouth Sapporo Parts

Need Plymouth Parts?

While poor marketing and neglect from its parent company caused the demise of Plymouth, the entry-level marque that drivers loved for over 70 years, you can still find new and replacement parts for your Plymouth vehicle at 1A Auto. At 1A Auto, it is our mission to supply you with the right Plymouth parts you need to keep your vehicle working in tip top shape, at a great discount. You'll find a large selection of new, high quality aftermarket Plymouth auto parts, including headlights, taillights, weatherstripping, mirrors, door handles, exhaust manifolds, radiators, and more. We don't only just sell aftermarket Plymouth parts online here at 1A Auto; we also carry a selection of new, genuine OEM Mopar replacement parts - the very same parts you would receive if purchased from your local dealer, but without the inflated cost - and performance parts such as high flow air filters for your Plymouth as well.

Our product development team spends over 8,000 hours a year researching the best Plymouth auto parts, and they are carefully selected by our trained engineers so you can rest assured that you are getting the correct, high quality part you need for your car, at a discount price. If we wouldn't put the part in our own vehicles, we won't sell them to anyone else. A new aftermarket replacement Plymouth part from 1A Auto will save you 30-50% on average over a comparable new OEM replacement Plymouth part that you would get at a dealership, and our new aftermarket Plymouth parts are also extremely durable and reliable. Don't overpay for Plymouth parts and save yourself from a lot of potential headaches by shopping at 1A Auto.

You can shop for all of your Plymouth car parts online and buy safely and securely right here on our website, or you can call our customer service toll free at 888-844-3393 if you have any questions about any of our parts, or to buy over the phone. With over 150 years combined experience, 1A Auto's customer service representatives are the most qualified to answer your questions about all of our new, aftermarket, genuine OEM Mopar, and performance Plymouth car parts. Our representatives answer 99.9% of phone calls in less than one minute and emails are responded to within the hour because we know you need answers quickly to get your beloved Plymouth back in working order again. We also know you want your part fast for the same reason; 98% of in stock Plymouth auto parts ship from our warehouse within one business day so that you can get back on the road in no time, and all ground shipping in the continental US is completely free. And, in the unlikely case that you are unhappy with your Plymouth auto part for any reason, 1A Auto also offers the only No Hassle return policy for unused items in the industry. Simply put, our competitors can't beat the 1A Advantage. Don't just take it from us - take it from over 50,000 satisfied customers!

Look no further than 1A Auto for your aftermarket, original equipment (OE) Mopar replacement, new and performance Plymouth auto parts and get your vehicle the new parts it needs today from car enthusiasts just like you! If you happen to be an enthusiastic Plymouth owner, have a deep passion for Plymouth vehicles, or just want to learn more about the automotive manufacturer, continue reading below for a detailed look at the brand's history and some of its past models.

Overview

Plymouth was a brand of automobiles manufactured by the Chrysler Corporation and, for a short time, by its successor DaimlerChrysler. Plymouth was an extremely popular and beloved marque in its heyday, but production was discontinued after 70 years in 2001 due to slumping sales.

Contents

1. Origin
2. Rise...
3. And Fall

Origin

Plymouth got its start in 1928 but its origins can be traced back even further than that, to the Maxwell automobile. In the early 1920’s, not long after he departed General Motors, Walter P. Chrysler was asked by the bankers of the Maxwell Motor Company, which was struggling greatly at the time, to help reorganize and turn it and the Chalmers Motor Company, of which it owned a majority stake, around. The relationship between Maxwell and Chalmers began in 1917 when, with Maxwell production soaring and Chalmers production and sales sagging, the companies came to an agreement that gave Maxwell a large stake in the company. As part of the deal that was supposed to provide mutual benefits, Maxwell cars would be built in the same plant where Chalmers automobiles were produced, and Chalmers cars would be sold through Maxwell dealers. However, sales of Chalmers automobiles continued to sink dragging Maxwell down with it, and Maxwell began to experience financial problems of its own, leading to the company ceasing production of its cars in the Chalmers plant, and its eventual deal with Chrysler to help save the company.

Chrysler agreed to take on the job for a yearly salary of 100,000 dollars. At first, he was hired in an advisory capacity as chairman of a Maxwell reorganization committee that had been formed. Later however, as things went well and the company wanted his full attention, he negotiated a new contract that granted him generous stock options that allowed him to buy valuable amounts of stock in the company on the cheap, along with the promise that if he were to turn the company around, he would have the chance to obtain a major stake in the company. Seeing this as his opportunity in someday fulfilling his dream of manufacturing his own car, he accepted and took control of the company.

Shortly thereafter, a new company - the Maxwell Motor Corporation - was incorporated in 1921, created to function as a holding company for acquired business assets which included the Maxwell Motor Company and its stake in the Chalmers Motor Company. The formation of the new corporation was one of the final steps in the planned reorganization and consolidation of both Maxwell and Chalmers interests, with the goal of a newly combined Maxwell-Chalmers operation being to reduce debt and operate at a much greater savings. The physical assets of the Maxwell Motor Company were sold to the company reorganization committee, which was co-headed by Chrysler, with the Maxwell automobile line coming with the package. Chrysler would assume the role of chairman of the board in the new Maxwell Motor Corporation, giving him the ultimate control that he so desired.

While Maxwell began to right itself afterwards, Chalmers continued to suck the profits out of the now turned-around Maxwell Motor Company. In a final move to rid itself of the problems the Chalmers Motor Company was causing it once and for all, the Maxwell Motor Corporation purchased its assets in 1922. Production of Chalmers cars was terminated in 1923, with the last models sold in 1924, at which point, Chrysler dropped the Chalmers name entirely.

Chrysler used the company's facilities to help create and launch the first car bearing the Chrysler name in 1924, and it was launched by the Maxwell Motor Company. In 1925, Chrysler formed his own company, naming it the Chrysler Corporation; the Maxwell Motors Corporation then voluntarily transferred all of its business and physical properties to the newly formed organization, thus ending its existence. The Maxwell legacy would continue in another form however; at this point, Chrysler had decided that he needed a cheaper companion car to the one he originally introduced in 1924 so, in 1926, the Maxwell automobile was rebadged as a lower end Chrysler and then it was redesigned again in 1928, this time as a Chrysler-Plymouth Model Q. The “Chrysler” portion of the name was dropped with the introduction of the Plymouth Model U in 1929, and the Plymouth brand was officially born. The brand was Chrysler's first entry-level automobile line, designed to compete with Chevrolet and Ford who were dominating the market at the time.

Rise...

Plymouth played a significant role in the success of Chrysler during the Great Depression, a time when many other automakers had to close its doors, and it became one of the top selling automobile brands in the country. In 1940 and 1941, it almost surpassed Ford as the second best selling make in the country. Early models such as the Plymouth PA, Plymouth PC, Plymouth Cranbrook, Plymouth Suburban station wagon and the Plymouth Cambridge, along with the introduction of V8 engines and automatic transmissions into Plymouth automobiles during the 1950’s, helped turn the brand into a well respected entry-level marque, known for durability and affordability. This reputation would last through 1956, a year which also marked the release of the popular limited production Plymouth Fury line.

In 1957, a design theme entitled “Forward Look” was implemented on all Chrysler Corporation vehicles, including Plymouth, with the goal of revitalizing the companies’ cars. Sales for Plymouth vehicles in 1957 rose to its highest levels ever, however, sloppy craftsmanship took away from the advanced, futuristic styling of the vehicles, and the incident gave Chrysler a longstanding reputation for poor quality that would haunt it for years to come.

The brand did produce some successful cars after this mishap however, demonstrating its popularity and staying power. 1960 saw the release of the Plymouth Valiant and in 1964 the legendary Plymouth Barracuda was released. A series of muscle cars followed in the 1960’s - the Plymouth Road Runner and the Plymouth GTX – and the Plymouth Duster was released in 1970. However, the fortunes of the brand would once again turn thanks in part to the fuel crisis of the mid 1970’s. High retail fuel prices resulted in poor sales for its larger models, a sign of trouble for a brand whose stock in the marketplace was beginning to decline.

And Fall

An aged and dwindling lineup of unique vehicles became the bigger problem for Plymouth, and hindered the brand for the remainder of its life. From the late 1970’s onward, most Plymouth models, including the Volare, Colt, Sundance, Acclaim, Laser, Neon and Breeze, were simply badge-engineered versions of Chrysler, Plymouth or imported Mitsubishi models. The brand’s identity as Chrysler’s entry-level brand had completely evaporated by the time the 1990’s rolled around and Plymouth was no longer a full-line make; its models continued to overlap in features and prices with other Chrysler brands, specifically Dodge and Eagle vehicles. Chrysler attempted to fix this by trying to reposition Plymouth back to its traditional spot in Chrysler’s hierarchy of automobile brands. New marketing initiatives were launched with the goal of accomplishing this, including the introduction of a new logo, but this only helped to further narrow the brand’s product offerings and its appeal to consumers. The poor marketing also didn’t help sales and they continued to fall. While the brand did experience some sale success during the 1970’s, 80’s and 90’s with some of the aforementioned vehicles in addition to the subcompact Plymouth Horizon, the popular Plymouth Voyager and Grand Voyager minivans, and the Plymouth Prowler sports car released in 1997 (the last unique Plymouth model ever made), overall the brand struggled and the writing was on the wall for the brands eventual demise.

The total number of vehicles in Plymouth's lineup for much of the 1990’s was limited, hitting an all-time low of just three in 1995. By the end of the 1990’s, its lineup consisted of only four vehicles: the Voyager / Grand Voyager minivans, the Breeze sedan, the Neon compact and the Prowler sports car. After the Eagle brand was discontinued in 1998, Chrysler was planning on reinvigorating the Plymouth division with new unique models in addition to the Plymouth Prowler, including the PT Cruiser, but all that changed after the company's merger with Daimler-Benz AG that same year. In late 1999, it was announced that the long neglected Plymouth brand would be discontinued at the end of 2001, with only a limited run of vehicles to come during that year. In anticipation of the discontinuation, the Plymouth Breeze was eliminated in 2000, and the PT Cruiser, originally designed for Plymouth was switched to and launched as a Chrysler make that same year. The Prowler, Voyager and Grand Voyager were then absorbed into the Chrysler make as well. In 2001, the Plymouth’s final year of existence, only the Plymouth Neon remained in its lineup. The final Plymouth vehicle assembled was a silver-colored Neon in June of 2001, at which point, production of the Plymouth brand ceased. Following this, the Neon was absorbed into the Dodge make in U.S. markets and as a Chrysler make in foreign markets, until production of the vehicle ended altogether in 2005.

Plymouth is a registered trademark of Chrysler Group LLC. All rights reserved.


Welcome to 1A Auto....
For more than 50 years, the Green family has been installing and using the same high quality auto parts that you'll find on our website. We actually use the parts we sell, and we've been selling online since 1999. Our company's mission is to make your car projects go smoothly, and to become your trusted source for auto parts. To this end, we treat our customers like family.

We employ USA based, knowledgeable support technicians. They'll help you through your project. We always make sure you get the right part. And we boast the industry's most generous returns policy. You won't find a company more passionate about auto parts than 1A Auto.
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